CeraVe
20th Birthday
Tour
To celebrate two decades of barrier-saving skin, we helped CeraVe kick off a birthday tour across the country. From exploring CeraVe’s ceramide-packed origins and connecting with dermatologists, to creating custom keychains and meeting the main attraction—Sarah-Ve, the beloved mascot—this 20th birthday bash started with a bang. Proof that you can have your (giant) cake and eat it too.